New to Rare Beauty and not sure where to start? These 5 iconic products are beloved for a reason — easy to use, universally flattering, and deeply aligned with the brand’s “real skin” philosophy.
- Soft Pinch Liquid Blush
- Viral for a reason. One dot is all you need for a long-lasting, natural flush.
- 💡 Best shade for starters: “Joy” (peachy coral)
- Liquid Touch Weightless Foundation
- Lightweight coverage with a skin-like finish, available in 48 inclusive shades.
- Perfect for daily wear.
- Positive Light Liquid Luminizer
- Glowy, not glittery. Adds a dewy highlight to cheekbones and eyes.
- Shade “Mesmerize” is a fan favorite.
- Lip Soufflé Matte Cream
- Whipped texture, bold payoff. Feels like air but wears like velvet.
- Try “Inspire” for Selena’s signature red.
- Brow Harmony Pencil & Gel
- Dual-ended tool that shapes, fills, and sets — all in one.
🛒 Shop them at RareBeauty.com